Villa Villekulla Toys
Press Release
Contact: Theresa Duncan
[email protected]
April 25, 2018 11:00 a.m.
Villa Villekulla Toys is encouraging families to unplug and join in on Screen-Free Week April 30 – May 6.
Screen-Free Week is an international event sponsored by Campaign for a Commercial-Free Childhood and celebrated by schools, families, and other civic and community groups each year. During Screen-Free Week, millions of children and adults pledge to spend seven days screen-free. Instead of watching TV or playing video games, they tend to read, play, think, create, get physically active, and spend more time with friends and family.
“We know that play is an integral part of a child’s development and helps adults to be healthy. The mission of Screen-Free Week supports our dedication to ensuring local children and adults have access to quality play that improves critical thinking, creativity, physical fitness, and social awareness,” Says Theresa Duncan, co-owner of Villa Villekulla Toys.
Studies show that children who watch less TV are more likely to read well and to be physically fit. Turning off screens also allows for more family time. Each week, American children spend more time in front of a screen than they do in school! Screen-Free Week is a way to jump-start kids into more reading, learning, and active play. It’s also a lot of fun.
To kick off Screen-Free Week, Villa Villekulla will host a Stuffed Animal Sleepover Friday, April 27 to support the Ferst Foundation for Childhood Literacy. Children are invited to bring a stuffed animal for craft time and a bedtime story. Then, the stuffed animals can stay for a slumber party, eating snacks, playing in the toy store, exploring downtown and probably staying up very late. Space is very limited and advanced reservations are required.
Families who turn in a completed Screen-Free Pledge and Activity Log after to Villa Villekulla after May 6 will get a free gift for participating.
Villa Villekulla Toy Store is a family-owned, independent toy store located at 5 S. 2nd St. in Historic Downtown Fernandina Beach. Visit www.AmeliaIslandToys.com for more information.