Submitted by
Rebecca McClure
Axia Public Relations
www.axiapr.com
August 24, 2016 2:00 p.m.
Local real estate agency Century 21 John T. Ferreira & Son, lead by broker Bobby Ferreira, and its fellow franchisees of the iconic Century 21 brand, earned all four industry-leading customer satisfaction awards in the annual J.D. Power 2016 Home Buyer/Seller Satisfaction Study.
For the third consecutive year, the brand swept the awards by receiving the highest ranking among national real estate firms across four customer satisfaction segments in the study, including:
– First-Time Home-Buyer Satisfaction
– First-Time Home-Seller Satisfaction
– Repeat Home-Seller Satisfaction
– and tied for the top spot in the Repeat Home-Buyer Satisfaction category.
“Our local real estate office has served Amelia Island, Fernandina Beach and Yulee since 1919 and we couldn’t be more honored to provide outstanding service to first-time home buyers and sellers and repeat home buyers and sellers,” Ferreira said.*
The J.D. Power Home Buyer/Seller Satisfaction Study, now in its ninth year, measures customer satisfaction among first-time and repeat home buyers and sellers with the nation’s largest real estate companies. For satisfaction in the first-time homebuyer experience, the brand achieved the highest score in the agent/salesperson and package of additional services study factors within its segment. For satisfaction in the first time home seller experience, first-time and repeat home-selling segments, factors evaluated included the highest score in the agent/salesperson plus closing process; real estate company marketing; real estate company office; and a package of additional services per each segment.
“The combination of a broker and agent-centric value proposition and a focus on one of the company’s core values of delivering the highest standards of quality service throughout the consumer’s decision-making journey has helped to keep System members front and center in the hearts and minds of today’s home buyers and sellers, and the J.D. Power results demonstrate that our growth strategy is working,” said Rick Davidson, president and chief executive officer of Century 21 Real Estate.
In 2015, 42 independent real estate companies in the United States, and five international master franchisors in Croatia, Macedonia, Montenegro, Slovenia, and the UAE-Dubai, selected Century 21 Real Estate as the best platform for their affiliated agents, their market, and their growth and long-term success. In total, the brand welcomed 497 new offices globally:
405 internationally and 92 in core and strategic markets in the U.S., including Alaska, Arizona, California, Colorado, Florida, Georgia, Louisiana, Massachusetts, Mississippi, Michigan, North Carolina, Pennsylvania, Texas, Vermont, and Washington.
“The real estate professionals affiliated with the Century 21 brand are by far the system’s most valued assets as our market momentum continues and we grow our iconic global brand,” added Davidson, who personally interviews every company interested in affiliating with the brand. “It’s imperative that we ensure that companies are able to uphold the professionalism, honesty, integrity, and the highest standards of quality service associated with the Century 21 brand.”
Century 21 Real Estate first revolutionized real estate with the introduction to the industry of the franchisor/franchisee model by real estate brokers Art Bartlett and Marsh Fisher on July 28, 1971. Today, Century 21 Real Estate, the most recognized name in real estate and the brand that was selected as the leader in brand awareness in 2016 for the 18th year in a row among consumers presented with a list of real estate agencies, is committed to making a difference in people’s lives by delivering to market innovative tools and technologies, marketing support and the use of its iconic brand marks that help its independent brokers and affiliated sales associates provide a seamless experience to real estate
consumers around the world.
We LOVE this Century 21 office! From our first home purchase on the island, to our second then that of our daughter’s home they were nothing but amazing! Jean Hable, who was our realtor for all purchases, went above and beyond when it came to watching out for our dream home as we were still living in south Florida and traveling back and forth each and every weekend to look a what she’d find! Today, not only is Jean still our “realtor”, but more importantly a very good friend!